Home » AWAY and Echos join forces on single “Ritual”

AWAY and Echos join forces on single “Ritual”

by Nicholas Lorenzo
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Los Angeles producer AWAY, is steering the new sound of electronic music and is breaking off on his own. His own individual artistic aesthetic is crafted from his fondness of experimental rock and ‘90s electronica, warped into his raw, emotionally dark production style and dense sonic atmosphere. AWAY delivers emotive music that connects with the body and soul. Listeners join AWAY on an exploration of the sinister side of the human psyche that most artists stray away from.

Following suit like his heroes Trent Reznor of Nine Inch Nails, Thom Yorke of Radiohead and shock rocker Marilyn Manson, AWAY lives where rock and electronic music intersect. He refuses to stay in one lane as he abandons the limitations of genre classification. The status quo is not safe from AWAY. He creates music on his own terms which has proven his success as one the foremost independent artists from the underground.  AWAY has already garnered over 50M stream across major DSP’s, and has released official remixes for major artists such as RL Grime and Illenium.

The onset of quarantine the past year allowed AWAY to focus his efforts on his debut EP ‘self:antiself’, set to drop within the coming months, and with anticipation bubbling for the EP, the first single has finally arrived. “Ritual,” a collaboration with the duo Echos, displays AWAY’s soul-stirring sound. The emotional single features a dark tone revolving around elements from rock, electronica, and bass. Distorted samples, glitched out frequencies, chilling lyrics, and gritty sound design dominate the sonic experience. “Ritual” serves as an indication of what is to follow for the highly anticipated EP ‘self:antiself.

Regarding “Ritual,” AWAY reflects:

“The song speaks on the pain of being trapped in a relationship that is no longer aligned with your soul. The heavy chains of a toxic love weighing you down, leaving you unable to escape. The kind of self-sacrificing partnership that drains you, that leaves you weak and powerless. Learn to leave behind the pieces of your life that no longer serve you. Practice the ritual of healing, find a renewed love for self and all of who you are.”

“Ritual’ by AWAY and Echos was released on Friday, August 20th, via Boom.Records.

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