The US is about to be in between a legal weed sandwich. With Canada passing legislature for recreational use of cannabis in 2018 and Mexico following in their footsteps. Mexico will become the largest legal marijuana market in the world.
The local economy will benefit greatly from this bill. 40% of cultivation licenses would be reserved for communities that have been disproportionately impacted by criminal enforcement for the first five years. In 2019 Mexico saw 259 million domestic tourists traveling throughout the country. After a harsh year of COVID, this bill can only mean more tourists than ever when traveling is safe. Mexico hosts some of the best North American festivals such as EDC Mexico, Ultra Mexico, and Dreamfields Festival. With artists like Odesza holding resort-style festival experiences of their own, we can definitely see the event industry growing alongside this bill.